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 Each time a web server sends a file to a  
 browser, a "hit" is recorded in the server  
 file logs.
   
 
   
 The first or main page of a site on the  
 World Wide Web, often leading to other 
 pages. Home page and Storefront are  
 terms often used interchangeably.
   
 
   
 A feature of most World Wide Web browsing  
 software that lets you save the address of  
 your favorite World Wide Web sites.
   
 
   
 A specific geographic location where a notebook or PDA user can access the Internet through wireless network access points. Hotspots are commonly located in public locations, such as hotels, airports, libraries, convention centers, and train stations. Hotspots have a limited range of access.
   
 
   
 Hypertext Markup Language is a special  
 programming language used to make  
 information compatible with the World  
 Wide Web.
   
 
   
 Hypertext Transfer Protocol allows people  
 to navigate among documents or pages  
 linked by hypertext and to download pages  
 from the World Wide Web. "http://"  
 precedes every web site address.
   
 
   
 The highlighted words on World Wide Web  
 pages that enable you to jump from one  
 page to another without typing commands.
   
 
   
 See backlinks.
   
 
   
 The collection of information a search  
 engine has that searchers can query  
 against. With crawler-based search engines,  
 the index is typically copies of all the web  
 pages they have found from crawling the  
 web. With human-powered directories, the  
 index contains the summaries of all web  
 sites that have been categorized.
   
 
   
 The 2 letter extension following domain  
 names which designates the sender's  
 country of origin. Also known as  
 international domain suffixes or 
 country domain extensions.
   
 
   
 A dynamic global network of computer  
 networks which allows people to send  
 e-mail messages, participate in discussion  
 groups, and access information without a  
 central authority. The term is often used  
 to describe the total body of  
 interconnected computer networks.
   
 
   
 A set of rules and standards which allow an  
 internet transmission to traverse a variable  
 course on the way to its destination. It is  
 one of the early technologies created by  
 the internet's developers.
   
 
   
 A private network within an organization or  
 company that may allow its users to  
 connect to the internet but limits access  
 from the internet, such as a college,  
 university, or a private company.
   
 
   
 A unique Internet Protocol Address is  
 assigned to each specific computer which 
 is connected to the internet.
   
 
   
 (Integrated Services Digital Network): A 
 high-speed communications system that  
 allows computers to connect to the internet  
 and to send and receive data in digital form  
 over telephone lines using a device called  
 a terminal adapter. Basically, it is a regular  
 copper wire telephone line that has been  
 tweaked to transmit voice or data using  
 digital signals instead of analog by using a  
 device called a terminal adapter instead of  
 a modem. ISDN transmission is about ten  
 times faster than regular analog service via  
 a modem; however, ISDN is not available in  
 all areas and where available, it is more  
 costly.
   
 
   
 (Internet Service Provider): A company that  
 maintains a constant connection to the  
 internet and sells internet access to  
 individuals and/or businesses. Also called  
 an Internet Access Provider, Access  
 Provider, or Access Service Provider.
   
 
   
 An object-oriented programming language  
 developed by Sun Microsystems that  
 allows people to build interactive web sites.  
 Based on C++, Java is smaller, more  
 portable, and easier to use than C++  
 because it is more detailed and it manages  
 memory on its own. Java was designed to  
 run on any platform which makes it a useful  
 language for programming web  
 applications, since users access the web  
 from many types of computers.
   
 
   
 A web browser with support for the Java  
 programming language built into it. Most  
 current web browsers are Java-compliant.
   
 
   
 A scripting language developed by Netscape  
 and Sun Microsystems that is loosely  
 related to Java. JavaScript code can be  
 embedded in a web page along with HTML  
 code and is easier to write than Java,  
 especially for novice programmers.  
 JavaScript, however, is not a true  
 programming language and has limited 
 functionality in comparison with Java. A  
 JavaScript-compliant web browser, such  
 as Netscape, is necessary to run JavaScript  
 code.
   
 
   
 A joystick is usually used as a relative  
 pointing device, moving an object on the  
 screen when the stem is moved and  
 stopping the movement when the stem  
 is released. Mainly used for computer  
 games.
   
 
   
 (Joint Photographic Experts Group): A  
 graphic stored as a file in the JPEG format,  
 an ISO/ITU standard for storing images in  
 compressed form using a discrete cosine  
 transform.
   
 
   
 A small plug or wire that can be connected  
 between different points in an electronic  
 circuit in order to alter an aspect of a  
 hardware configuration.
   
 
   
 Your modem's speed is measured in the  
 number of bits it can transfer in a second.  
 Modems rated in kilobits per second are  
 now the standard.
   
 
   
 A protocol used for transferring files over a  
 dial-up connection that is commonly used  
 on BBS systems.
   
 
   
 A person you correspond with that uses a  
 keyboard to type e-mail messages instead  
 of say, a pen, to write handwritten letters.  
 Usually these e-mail messages are written  
 back and forth between two or more people  
 with some kind of regularity. A pen pal in  
 cyberspace. If you correspond with  
 someone frequently or on a regular basis it  
 could be said that the two of you are "key  
 pals".
   
 
   
 Words that may be used by viewers  
 searching for information. Keywords can be  
 purchased from search engine companies  
 so that an appropriate ad banner may be  
 displayed when a viewer searches on a  
 particular word. Keywords are also known  
 as search terms.
  
   
 
   
 A person who understands the finer details  
 of computer networking.
   
 
   
 An artificially intelligent computer program  
 that automates the search for animation.
   
 
   
 Chat room lingo for 'Kiss On Cheek'.
   
 
   
 Chat room lingo for 'Kiss On Lips'.
   
 
   
 Chat room lingo 
for 'Know What I Mean'.
   
 
   
 Chat room lingo for 'Keep Your Pants On'.
   
 
   
 (Local Area Network): Usually a group of  
 PC's, Other Computers, and peripheral  
 devices linked together where each device  
 is located in close proximity to all the other  
 devices. LANs typically consist of a number  
 of PC's, shared printers, shared directories  
 and files.
   
 
   
 The specific web page that a visitor  
 ultimately reaches after clicking a search  
 engine listing. Marketers attempt to  
 improve conversion rates by testing various  
 landing page creative, which encompasses 
 the entire user experience including  
 navigation, layout, and copy.
   
 
   
 A hypertext code that allows people to  
 move from one document to another by  
 using the mouse to move the curser to the  
 link, and clicking the mouse button.
   
 
   
 A raw count of how "popular" a page is 
 based on the number of backlinks it has.  
 It does not factor in link context or link  
 quality, which are also important elements  
 in how search engines make use of links to  
 impact rankings.
   
 
   
 The text that is contained within a link.  
 For example, search engine is a link that  
 contains the link text "search engine."
   
 
   
 The information that appears on a search  
 engine's results page in response to a  
 search.
   
 
   
 See mailing list.
   
 
   
 A term used to describe the practice of  
 simply viewing messages being exchanged  
 between others on a newsgroup, chat room,  
 or mailing list before posting a message.
   
 
   
 (Laughing Out Loud): An abbreviation used  
 in e-mails or in chat rooms.
   
 
   
 To read messages in a newsgroup or chat  
 area without ever posting or replying  
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